5 DIGITAL MARKETING FIRMS IN GHANA The internet has taken over and the number of people online is increasing daily. Marketing has always been founded on the idea of meeting and connecting with an audience that would become customers. However, they cannot be met traditionally quite often. You have to connect with them at a … Read more
Interest payment on debt, together with compensation of government employees has overtaken money generated in the domestic economy by 24.4 percent in the first quarter of the year, the Central Bank’s first quarter statistical bulletin data has revealed. According to the data, the country generated GH¢12.5 billion from the domestic economy as of first quarter … Read more
5 ORGANIC WAYS TO GROW YOUR FACEBOOK PAGE. Whether you have a startup or an established business empire, social media marketing is one of the biggest things in the marketing world now. All marketing efforts must involve social media at one point or the other. It goes without saying that Facebook is indeed the biggest … Read more
Social media retailing is the new trend now. Everyone is officially or unofficially selling a product online using social media accounts since it’s the easiest way to present goods to a wide range of consumers. The products range from cosmetics to electronics. You can actually get everything you want to buy by just visiting Instagram, … Read more
5 New Business Ideas in Africa There is no doubt Africa is a land of great opportunities. Whether you are in the diaspora considering a return to the motherland or you reside on the continent and want to start a business, these new business ideas in Africa will be of great help. We have tried … Read more
Top 5 Proven Strategies For Marketing A Retail Business In Ghana. One of the most frequent questions I get asked is how to market a retail business. Instead of giving a straightforward answer, I ask one question, “who are your ideal customers?” Most people don’t have a precise answer to this simple question. If you … Read more
Top 5 Businesses You Can Do In Ghana With Less Than 500 Cedis. Has the pandemic left your finances in chaos? Are you struggling to keep up with piles of bills? Do your business ideas need a huge capital to take off? Do you have a little less than 500 Cedis to spare? Well, we … Read more
Bolt, the popular ride-hailing service has partnered with Star Assurance Company Ltd (Star), one of the foremost insurance brands in the country to provide personal accident insurance cover for its drivers and riders across the country. Bolt prioritises the safety and security of its riders and drivers, and insurance is a critical part of our … Read more
President of the Ghana Union of Traders Association (GUTA), Dr. Joseph Obeng says until interest rates on loans drop below the 20 percent mark, the recent reduction in the monetary policy rate will not make much difference. The Monetary Policy Committee (MPC) of the Bank of Ghana, for the first time since March 2020, reduced … Read more
Top 4 Reasons Why Every Business Must Be On Social Media. Social media is one of the most powerful inventions the world has seen. For the past two decades, social media has redefined how humans relate to each other. And businesses fully depend on human relations too. Social media platforms such as Facebook, Youtube, Linked … Read more