How to Save Money

cash coins money pattern

Being financially savvy or intentional about your money and saving is a key trait of a successful person. Most people also waste money on clubbing partying and a lot of times find themselves wanting within the middle of the month. But here are some popular ways to save money within this hard economy.

“FIX THE COUNTRY” SOCIAL MEDIA CAMPAIGN WORTH IT? REVIEW BY A MARKETER

black man with flag of ghana on city street

  Background The “Fix the Country” demonstration was a campaign led by angry youth due to mismanagement of the economy on the side of the current government, led by various popular and outspoken people like black rasta, Captain Smart and the brain behind the protest Joshua Boye Doe popularly known on social media as Kaly … Read more

FIVE EASY PART TIME JOBS FOR STUDENTS

people wearing backpacks

Most students sometime intend on taking some petty jobs for their out keeps in school, it must not be any hard work that will take your mind off schooling and learning but will just release your parents from stress and also help you save enough cash for personal use. Here are some jobs you can … Read more

How do you figure out the best business model for your startup?

man in gray and black blazer holding white printer paper

People keep asking, “How do I figure out the best business model of my startup” Let’s qualify the question by replacing “best business model” with “towards a more appropriate business model”. I always recommend targeting perpetual progression as the ultimate endgame, hence the use of the word “towards”. The business may be a “never-ending” marathon, which … Read more

The Ultimate Guide To Instagram Marketing (2021)

The Ultimate Guide To Instagram Marketing (2021)

THE ULTIMATE GUIDE TO INSTAGRAM MARKETING.  The invention of Instagram in 2010 wasn’t particularly a big deal. It was like any other social media platform. The idea was to create a platform where people Share selfies, pictures of foods and pets.  Almost a decade later, Instagram transformed its algorithm to be a leading digital marketing … Read more

Pandemic forces Startups out of large office spaces

employees using a laptop in the office

Loss of revenue, reduced cash flow and rising expenditure stemming from impacts of the coronavirus pandemic are pushing businesses, especially small-scale ones, to move out of bigger office spaces into smaller ones as financial constraints are limiting their ability to pay the high rental cost. Some of the businesses which interacted with the B&FT said … Read more

Top 5 Digital Marketing Firms In Ghana

Top 5 Digital Marketing Firms In Ghana

5 DIGITAL MARKETING FIRMS IN GHANA The internet has taken over and the number of people online is increasing daily. Marketing has always been founded on the idea of meeting and connecting with an audience that would become customers. However, they cannot be met traditionally quite often. You have to connect with them at a … Read more

5 WAYS TO BECOME GOOD AT DIGITAL MARKETING

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The year is 2021, the world is moving fast, our lives are much more intertwined with the digital world than they were even ten years ago. In fact, over half – 53% – of the world’s population can currently access the internet from various mobile devices, with 42% of people having access to the internet. … Read more

The Problem with Tiktok as a Startup

PRAGUE, CZECH REPUBLIC - NOVEMBER 22 2018: TikTok mobile video-sharing app company logo on phone screen with internet homepage in background on November 22, 2018 in Prague, Czech republic.

Most people believe TikTok is the highest valued startup currently in the world but I believe we can look at the other side of it. What if it’s just hype? The $75 BILLION valuations. They certainly have some impressive stats: 800 million installs. 500 million monthly active users. (more than Twitter) Users who log into the app … Read more