GhanaM Staff 
As we step into 2024, the dynamics of the market continue to evolve, presenting new challenges and opportunities. Successful sales professionals are those who adapt and embrace innovative strategies. In this blog post, we’ll delve into five key sales methods that are poised to dominate in 2024, offering insights that any savvy salesperson would love. … Read more
B2B advertising, aiming at influencing corporate decision-makers, centers on relationship building and is driven by data rather than emotional appeal. This approach harnesses industry trends and market needs to create value-adding solutions. Using programmatic advertising, B2B campaigns apply multiple digital platforms and automated technology for precise audience targeting, ad optimization, and campaign management, aiming to facilitate impactful business collaborations and mutual growth.
Maximize your holiday season marketing by enlivening social media profiles with festive visuals and engaging content. Incite customer interaction with contests, user-generated content, and exclusive offer reveals. Kickstart your campaign in early November while maintaining consistency throughout December. Collaborate with local businesses and express gratitude to customers. Infusing creativity and personal connection can set your brand apart.
Welcome to the dynamic world of MLM network marketing, where connections are currency and growth knows no bounds! If you’re ready to take your MLM business to the next level, you’re in the right place. In this comprehensive guide, we’ll tackle the burning questions our ambitious readers have about MLM leads, recruiting, and mastering the … Read more
Today, let’s take a deep dive into the world of online community management, straight from the perspective of someone who’s got a knack for marketing. We’re about to uncover some real gems in the realm of communication strategies that’ll have your online community buzzing like a vibrant campus conversation. From member-to-member connections to admin-to-member interactions … Read more
Ad Dynamo by Aleph, the exclusive media buying extension for major platforms in Africa, has announced the appointment of José Gonsalves as its new Managing Director for East Africa. With over 15 years of experience in the digital media industry, Gonsalves brings a wealth of expertise to his new role, overseeing the suite of platforms … Read more
Accordance with Ghana Interbank Forex Market Conduct rules leads to temporary suspension The Bank of Ghana (BoG) has recently reinstated the forex licenses of Fidelity Bank and First National Bank after temporarily suspending them for violating specific sections of the Ghana Interbank Forex Market Conduct rules. The Central Bank took this action as a measure … Read more
Ghana, a nation known for its rich history and cultural diversity, has been grappling with a significant increase in public debt. As of April 2023, the country’s public debt reached a staggering GHS 569.3 billion, witnessing a remarkable GHS 134.7 billion surge since January 2023. This article delves into the details of the current debt … Read more
The mid-year budget review presentation by Finance Minister Ken Ofori-Atta has been a subject of debate and rescheduling in Ghana’s Parliament. Originally scheduled for July 25, 2023, the presentation has now been moved to July 27, 2023. This change has sparked concerns among members of Parliament, particularly regarding a development conference organized by the Church … Read more
Ghana’s decision to sign the Council of Europe Second Additional Protocol to the Convention on Cybercrime, known as the Budapest Convention, has been hailed as a crucial step in combating cybercrime, according to Albert Antwi-Boasiako, the Director-General of the Cyber Security Authority (CSA). The protocol equips law enforcement authorities with vital tools to protect Internet … Read more