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How Marketers Can Engage Ghana’s Older Generation

In Ghana, the older generation holds an immense amount of untapped potential for brands. They may not be called “Baby Boomers” as in Western contexts, but this demographic—largely aged 60 and above—represents an influential group …
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Eston IT College Opens to Equip Ghana's Workforce with Practical Tech Skills

Eston IT College Opens to Equip Ghana’s Workforce with Practical Tech Skills

Accra, Ghana – September 2025 Eston IT College, launching this September at the FAACO Complex in Tesano, Accra, … Read more

AI(Artificial intelligence) concept.

A Comprehensive Guide to Free AI Tools in 2025

In today’s fast-paced digital landscape, staying ahead in marketing demands efficiency, creativity, and data-driven insights. While Artificial Intelligence … Read more

Personalize Your Ads with New Year’s Resolutions: A Guide to Effective Marketing in 2025

The New Year is synonymous with fresh starts and ambitious goals, making it a prime time for businesses … Read more

Leverage the “New Year, New You” Trend to Boost Your Marketing in 2024

The New Year is a season of transformation. It’s when people reflect on their lives, set ambitious goals, … Read more

New Year Marketing Ideas for Startups: Kickstart Your Year with a Bang

The New Year offers a unique opportunity for startups to refresh their branding, engage customers, and set the … Read more